May 28-30, 2024

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May 28-30, 2024

Katie Messick

COO

Producers Direct

Biography

Katie is the COO of Producers Direct, a farmer-facing organization committed to enhancing the resilience and agency of smallholder farmers in global food systems. Since its inception in 2009, the organization has directly collaborated with smallholder communities and farmer organizations to increase incomes, build leadership, and strengthen resilience by integrating pioneering digital solutions and traditional wisdom, benefiting over 1 million smallholder farmers globally. Before joining Producers Direct more than ten years ago, Katie worked in Latin America with various international NGOs and served in the Peace Corps. She holds a Master’s in International Development Policy from Duke University and advocates for grassroots initiatives that shift power to local communities.

Appearances

Bringing Smallholder Farmers’ Voice to the Conversation

ICTforAg 2024 and Washington, D.C. 2024-05-28T13:30:00-06:00

Leveraging the power of AI and Big Data to truly move the needle on meeting the SDGs Since 2010, Producers Direct has been working in partnership with our network of over 1m smallholders to design digital tools that truly overcome the multiple challenges that smallholders face, particularly climate change, gender inequity and poverty. This started with Wefarm – an SMS based peer to peer farmer network. More recently we have focussed on creating a digital tool called Croppie which connects farmers with AI driven yield predictions, tailored advice and access to financial services. We see huge potential opportunities in leveraging technology that is being developed at pace, especially AI and Big Data to truly move the needle on reaching the SDGs. Yet, there are significant challenges too – risks associated with AI augmenting societal biases, lack of access to data from people with limited digital ‘footprints’, difficulties of reaching people with low digital skills and low literacy, and lack of availability of tools in local languages to name a few. Our session focuses on these opportunities and challenges, allowing participants to share different perspectives, experiences and solutions and best practices.